{"id":13785,"date":"2023-10-05T08:32:04","date_gmt":"2023-10-05T15:32:04","guid":{"rendered":"https:\/\/www.storagecafe.com\/blog\/?p=13785"},"modified":"2024-02-06T06:53:31","modified_gmt":"2024-02-06T14:53:31","slug":"how-recent-challenges-reshaped-self-storage","status":"publish","type":"post","link":"https:\/\/www.storagecafe.com\/blog\/how-recent-challenges-reshaped-self-storage\/","title":{"rendered":"Storage Reinvented: How Recent Challenges Reshaped The Self Storage Industry"},"content":{"rendered":"<p>Self storage became an even more essential service during the recent pandemic, seeing increased demand and a more diversified customer base. This triggered several changes in the ways the service is now provided and utilized, and these benefit the sector going forward.<\/p>\n<p>To negotiate lockdowns and health concerns, people rented storage units to help them move quickly, cope with more crowded homes or manage suspensions of their businesses. Many who had never considered self storage before discovered the benefits, and services evolved rapidly to meet the new demands. Here are seven changes the industry experienced during recent years that continue to be very relevant going forward, for providers and clients alike.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"1-The-pandemic-made-self-storage-more-essential-for-more-people\"><\/span>1. The pandemic made self storage more essential for more people<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>With kitchen tables being employed as offices and children both learning and playing at home, household clutter was often the winner. There were displaced items of furniture and boxes of toys and books that could not always be stored in limited living space. A solution was to put items found around the house which were not used daily into a nearby self storage unit, and for many this habit is still going strong.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2-Businesses-have-learned-about-the-flexibility-of-self-storage\"><\/span>2. Businesses have learned about the flexibility of self storage<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When businesses had to shutter their physical premises, office furniture, filing cabinets, materials and stock made their way into storage units. Although these items often just languished there during lockdowns, many businesspeople experienced the benefits of self storage for the first time: The facilities\u2019 easy access and high levels of security, plus the flexibility of short-term leases, a wide range of unit sizes and the efficiency of <a href=\"https:\/\/www.storagecafe.com\/climate-controlled-storage\/\" target=\"_blank\" rel=\"noopener\">climate-controlled storage<\/a>, can make the service preferable to renting warehouses.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3-Challenges-encouraged-adoption-of-new-and-more-efficient-procedures\"><\/span>3. Challenges encouraged adoption of new and more efficient procedures<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In response to hygiene concerns, many storage providers implemented operations that reduced face-to-face contact, accelerating existing trends. These changes included online reservations, virtual tours, contact-free payments, increased use of digital locks on doors and gates, mobile apps for managing storage units, and developing <a href=\"https:\/\/www.storagecafe.com\/blog\/self-storage-investing-wake-of-pandemic\/\" target=\"_blank\" rel=\"noopener\">un-manned facilities<\/a>. <a href=\"https:\/\/www.yardibreeze.com\/self-storage-features\/\" target=\"_blank\" rel=\"noopener\">Yardi Breeze<\/a> keeps operators up to date with these efficiency-boosting operational changes.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"4-Time-saving-storage-services-came-to-the-fore\"><\/span>4. Time-saving storage services came to the fore<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Both hygiene concerns and restrictions on mobility also boosted interest in <a href=\"https:\/\/www.storagecafe.com\/blog\/valet-self-storage-during-coronavirus\/\" target=\"_blank\" rel=\"noopener\">valet self storage<\/a> \u2014 also known as \u201cfull-service\u201d or \u201con-demand\u201d storage \u2014 whereby the provider collects customers\u2019 items from their homes and delivers them back on request. With busy people now finding that simply messaging their storage facility can be a lot more convenient than actually visiting it, the value of this service extends beyond the lockdown years.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5-Changes-to-household-composition-created-further-demand-for-storage\"><\/span>5. Changes to household composition created further demand for storage<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/www.storagecafe.com\/blog\/multigenerational-living-highest-in-50-years\/\" target=\"_blank\" rel=\"noopener\">Multi-generational living<\/a> has increased together with house prices, and by 2020, twice the number of 25-34-year-olds lived with their parents than 50 years previously. The pandemic propelled even more people back home, including students from campuses and elders needing care, and many have stayed. With new household members all bringing their stuff, a good solution is still to decide which items could stay and which could be put temporarily into storage.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"6-Working-from-home-what-was-once-required-is-now-often-preferred\"><\/span>6. Working from home: what was once required is now often preferred<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Employees sent home during lockdowns to work online often found they preferred it that way, able to keep an eye on family members in a familiar environment and with no commute. By 2021, the number of 18-39 year-olds able to telework already exceeded 50% in several states. And <a href=\"https:\/\/www.forbes.com\/sites\/stevedenning\/2023\/03\/29\/why-working-from-home-is-here-to-stay\/\" target=\"_blank\" rel=\"noopener\">the trend is here to stay<\/a>, often with hybrid schedules offered, so the furniture put into storage to make way for the home office can stay there.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"7-Self-storages-customers-now-trend-younger-and-want-to-declutter\"><\/span>7. Self storage\u2019s customers now trend younger and want to declutter<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Earlier this year, a <a href=\"https:\/\/www.storagecafe.com\/blog\/a-fifth-of-americans-rent-self-storage-gen-xers-lead\/\" target=\"_blank\" rel=\"noopener\">StorageCafe survey<\/a> found that millennials are equally likely as boomers and almost as likely as Gen Xers to be renting storing units. This was a change from <a href=\"https:\/\/www.storagecafe.com\/blog\/self-storage-use-and-main-demand-drivers\/\" target=\"_blank\" rel=\"noopener\">the previous year\u2019s survey<\/a> when they were only around three quarters as likely as the older groups to use the service. The surveys also discovered a rising tendency for renting storage to declutter living space \u2014 the new customers may be keener than the older ones to maximize their living spaces.<\/p>\n<div id=\"attachment_13789\" style=\"width: 780px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-13789\" class=\"size-large wp-image-13789\" src=\"https:\/\/www.storagecafe.com\/blog\/wp-content\/uploads\/sites\/44\/2023\/10\/Cluttered-Room-With-Home-Office.jpg?w=770\" alt=\"Cluttered Room With Home Office\" width=\"770\" height=\"515\" srcset=\"https:\/\/www.storagecafe.com\/blog\/wp-content\/uploads\/sites\/44\/2023\/10\/Cluttered-Room-With-Home-Office.jpg 770w, https:\/\/www.storagecafe.com\/blog\/wp-content\/uploads\/sites\/44\/2023\/10\/Cluttered-Room-With-Home-Office.jpg?resize=300,201 300w, https:\/\/www.storagecafe.com\/blog\/wp-content\/uploads\/sites\/44\/2023\/10\/Cluttered-Room-With-Home-Office.jpg?resize=768,514 768w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/><p id=\"caption-attachment-13789\" class=\"wp-caption-text\">Cluttered Room With Home Office<\/p><\/div>\n<p>Post pandemic, the self storage industry has a wider customer base \u2014 which appears to be getting younger \u2014 and increased public appreciation. With the pandemic also boosting adoption of more efficient procedures and extra-convenient services, the storage sector upped its game significantly in a very short time. Issues with restricted living space are not going away, as rising housing prices mean homes often stay crowded. The pandemic-triggered changes have left the self storage sector looking strong in 2023.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Self storage became an even more essential service during the recent pandemic, seeing increased demand and a more diversified customer base. This triggered several changes in the ways the service is now provided and utilized, and these benefit the sector going forward.<\/p>\n","protected":false},"author":99,"featured_media":13788,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-13785","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-everything-storage"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Self Storage Industry: Reshaped by Recent Challenges<\/title>\n<meta name=\"description\" content=\"The pandemic years made self storage more essential, efficient and diverse, and with a wider customer base that appears to be getting younger.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.storagecafe.com\/blog\/how-recent-challenges-reshaped-self-storage\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Storage Reinvented: How Recent Challenges Reshaped The Self Storage Industry\" \/>\n<meta property=\"og:description\" content=\"The pandemic years made self storage more essential, efficient and diverse, and with a wider customer base that appears to be getting younger.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.storagecafe.com\/blog\/how-recent-challenges-reshaped-self-storage\/\" \/>\n<meta property=\"og:site_name\" content=\"StorageCafe Blog - 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